It is the latest development in a 15-year friendship arrangement between the two cities, which began in 2004 to coincide with the 50th anniversary of Elvis Presley’s first record being cut. In 2011, venues in Liverpool and Memphis became Rock ‘n’ Soul Mates in a transatlantic link up between the two cities to encourage tourists to explore the connections between the English and American cities whose music and history have helped to shape the world.
(Source: iTV)