The show is from Layered Reality, the U.K. company specializing in immersive experiences, whose credits include 'Jeff Wayne’s The War of The Worlds: The Immersive Experience' and 'The Gunpowder Plot'.
Presley's estate has granted access to thousands of the singer's personal photos and hours of home video footage, and the firm says this is being used to create "never seen before" performances.
The show has been titled Elvis Evolution, and organisers say it will allow fans to be able to "feel up close and personal" to him through the concert experience - transporting them through his rise to fame and the cultural movement he catalyzed in the 1950s and 1960s. Visitors will be taken on a journey from Tupelo, Mississippi, where Presley was born in 1935, to Memphis, Tennessee, home of Graceland, and Las Vegas.
Marc Rosen, president of entertainment at Authentic Brands Group, which owns Elvis Presley Enterprises, said: "We're thrilled to partner with Layered Reality to give fans a new, immersive way of experiencing Elvis Presley's life and legacy."
Layered Reality describes 'Elvis Evolution' as “a major new show celebrating the world’s biggest star of stage and screen, Elvis Presley, with a jaw-dropping concert finale and a personal invite to the after party.
The show peaks with a concert experience that will recreate the seismic impact of seeing Elvis live for a whole new generation of fans, blurring the lines between reality and fantasy. A life sized digital Elvis will share his most iconic songs and moves for the very first time on a U.K. stage.
Elvis fans can look forward to a memory-making experience like no other. Through AI and groundbreaking tech you’ll be able to witness iconic Elvis performances as if you were really there, and celebrate defining moments in Elvis Presley’s extraordinary life and career.”
(Source: Variety / BBC / Layered Reality)